توضیحات
Dealing with a lack of a current position — Adding a school without a degree — Expanding your network — Chapter 5 Establishing Your Calling Card — Using the Name Field Correctly — Editing your name — Adding prefixes to your name — Keeping your profile confidential — Filling Out Location and Industry — Choosing your location — Choosing your industry — Suggesting a missing industry — Including Your Contact Information — Adding your email addresses — Adding a phone number — Adding your IM address — Adding your work address — Adding your Twitter account — Adding WeChat — Adding websites — Chapter 6 Impressing with the Right Profile Picture — Why You Need a Profile Picture — Determining If You Need a New Profile Picture — Using a Photo Already Taken — Working with a Photographer — Taking Your Own Profile Picture — Understanding the importance of light — Finding the right background — Framing the shot — Finding the right outfit — Choosing and Uploading Your Profile Picture — Cropping to profile picture dimensions — Resizing and saving a high-res image — Uploading your photo — Changing photo visibility settings — Chapter 7 Developing a Compelling Headline — Grabbing Your Reader’s Attention — Adding Flair to Your Headline — Saturating Your Headline with Keywords — Add your job title — Add your specialty — Add an extracurricular hobby — Add a happy ending — Creating a Benefit Statement Headline — Adding Your New and Improved Headline to LinkedIn — Part 3 Detailing Your Career Trajectory and Creating the Ultimate First Impression — Chapter 8 Getting Your Experiences Ready — Referencing Your Resume — Determining Which Experiences to Keep and Which to Merge — Keep your target audience in mind — How far back do I go? — Creating a Work History for Recent Graduates — Dealing with Employment Gaps;Title page — Copyright Page — Table of Contents — Introduction — About This Book — Foolish Assumptions — How This Book Is Organized — Part 1: The Strategy Before the Siege — Part 2: Getting Your LinkedIn Profile Started — Part 3: Detailing Your Career Trajectory and Creating the Ultimate First Impression — Part 4: Rounding Out Your Profile and Adding Finishing Touches — Part 5: The Part of Tens — Icons Used in This Book — Beyond the Book — Where to Go from Here — Part 1 The Strategy Before the Siege — Chapter 1 Determining Your LinkedIn Strategy — Determining Your LinkedIn Goal — Job search — Reputation management and branding — Sales and prospecting — Figuring Out Your Target Audience — Creating a Compelling Tone — Chapter 2 Getting Found on LinkedIn — Using LinkedIn as a Search Engine — Using the search bar — Using Advanced People Search — Ensuring a Compelling and Attractive Search Result — Understanding the Importance of Keywords — Using Online Keyword Tools — Using Wordle.net — Using LinkedIn Topic pages — Using Google AdWords Keyword Planner — Ranking Higher with Profile SEO — Building Off Profile SEO — Chapter 3 Understanding Skills and Endorsements — Showcasing Your Skills — Adding skills — Rearranging skills — Obtaining Endorsements — Hiding an endorsement — Opting out of endorsements — Endorsing a connection — Removing an endorsement — Soliciting endorsements — Part 2 Getting Your LinkedIn Profile Started — Chapter 4 Optimizing the ‘Behind the Scenes’ Sections — Managing Profile Changes — Turning off update alerts — Manually removing updates — Knowing when to allow update alerts — Turning On Your Public Profile — Creating a Personalized URL — Using your name — Oh no, my name is taken! — Marketing your public profile URL — Improving Your Profile’s Strength;Say No to the Mug Shot;Chapter 9 Creating a Powerful Experience — Adding a New Experience — Making the start and end dates match your resume — Using month and year or just year — Getting the company logo to appear — Linking to the company page — Less Is More – Stop Disqualifying Yourself — Summarizing the company with a boilerplate description — Describing your roles and responsibilities — Crafting an impactful achievement — Giving your reader a call to action — Editing an Existing Experience — Reordering Concurrent Experiences — Removing an Experience — Reattaching Recommendations to Different Experiences — Optimizing Your Job Title with Keywords — Job title character limits — Making your job title pop with symbols — Examples of Great Experiences — Salesperson looking for a new opportunity — Salesperson looking for more prospects — Human resources professional using LinkedIn for reputation management — Chapter 10 Writing a Compelling Summary — Editing Your LinkedIn Summary — Writing in First Person — Avoiding Resume Speak — Revisiting Your LinkedIn Goals and Target Audience — Catching Your Reader’s Attention — Creating Your Professional Manifesto — Explain your benefits — Highlight your top achievements — Keep the summary focused on you — Create a clear call to action — Formatting a Sleek LinkedIn Summary — Examples of Compelling and Engaging Summaries — Product management — Leadership — Retail — Accounting — Student — Part 4 Rounding Out Your Profile and Adding Finishing Touches — Chapter 11 There’s More to You Than Your Jobs — Showcasing Organizations — Uncovering Your Honors and Awards — Choosing the right honors and awards — Creating a strong description — Keeping your honors and awards updated — The Three P’s: Projects, Publications, and Patents — Adding projects — Adding publications — Adding patents;Finding specific influencers — Discovering recommended influencers — Removing influencers — Publishing on LinkedIn — Showcasing yourself as a thought leader — Creating your first blog — What happens after you publish? — Marketing your blog post — Chapter 14 The Final Review and Reveal — Rearranging Profile Sections — Viewing Your Profile as an Outsider — Your LinkedIn Profile Checklist — To Pay or Not Pay for LinkedIn — Features of paid accounts — Open Profile and Open Profile messages — Premium badge — Premium profile — Larger search result listing — Who’s viewed your profile — How you rank — InMail — Search alerts — Unique features of premium accounts — Job Seeker — Business Plus — Sales Navigator — Recruiter Lite — Choosing the best plan for you — Benchmarking Your Profile’s Success — Marketing Your Profile — Alerting your connections of your updated profile — Issue a broadcast update — Send out a status update — Message people individually — Adding your profile to other social media sites — Getting views to your LinkedIn profile — View other profiles — Post status updates — Blog with the LinkedIn Publishing Platform — Participate in LinkedIn Groups — Recommend people — Endorse people — Part 5 The Part of Tens — Chapter 15 Ten Profile Do’s and Don’ts — Do Use a Professional Profile Picture — Don’t Use LinkedIn’s Default Headline — Do Turn Off Your Update Notifications — Do Use Eye-Catching Symbols Sparingly — Do Include Your Contact Information — Do Add Multimedia Files — Don’t Stuff Keywords — Don’t Go Back 30 Years — Do Get Recommendations — Do Add Interests — Chapter 16 Ten Tips for a Perfect Profile Picture — Hire a Professional Photographer — Use Lots of Light — Use a Nondescript Background — Dress to Impress — Adjust Yourself — Keep the Camera Close to Eye Level;The Two C’s: Certifications and Courses — Importing certifications from Lynda.com — Adding courses — Adding the Languages You Speak — Creating a Profile in Another Language — Adding Your Education, or Lack Thereof — Divulging the year you graduated — Preparing activities and societies — Adding your education — Reordering education — Adding multimedia — Adding Volunteer Experiences — Pro bono opportunities — Causes you care about — Chapter 12 Making Your Profile Personal and Unique — Leveraging the Additional Information Section — Adding interests — Providing details that show you are human — Offering advice for contacting you — Blocking people from viewing your profile — Adding Multimedia to Make Your Profile POP! — Determining what to highlight with multimedia files — Resisting the urge to upload your resume — Reinforcing Your Brand with a Background Image — Finding the right image to showcase your brand — Using online graphic tools to create an image — Adding a background image to your profile — The Importance of Recommendations — Identifying people to recommend you — Asking for a recommendation — Ditching the default request text — Accepting a recommendation — Reordering recommendations — Removing recommendations — Recommending others — Chapter 13 Following Groups, Companies, and Influencers — Understanding the Importance of Groups — Determining the types of groups to join — Turning off group notifications — Joining recommended groups — Searching for groups — Deleting groups — Turning off group communication email — Choosing which groups to highlight on your profile — Cultivating Your Following Section — Choosing the right companies to follow — Following companies — Unfollowing companies — Following News — Showcasing Influencers on Your Profile — Deciding which influencers to showcase
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ترجمه ماشینی :
مقابله با کمبود موقعیت فعلی — افزودن مدرسه بدون مدرک — گسترش شبکه — فصل 5 ایجاد کارت تلفن — استفاده صحیح از فیلد نام — ویرایش نام خود — افزودن پیشوند به نام خود — محرمانه نگه داشتن نمایه خود — تکمیل مکان و صنعت — انتخاب مکان شما — انتخاب صنعت خود — پیشنهاد صنعت گمشده — شامل اطلاعات تماس شما — افزودن آدرس ایمیل شما — افزودن شماره تلفن — افزودن پیام فوری آدرس — افزودن آدرس محل کار خود — افزودن حساب توییتر خود — افزودن WeChat — افزودن وب سایت ها — فصل 6 تحت تاثیر قرار دادن تصویر نمایه مناسب — چرا به یک عکس نمایه نیاز دارید — تعیین اینکه آیا به یک عکس نمایه جدید نیاز دارید – – استفاده از عکسی که قبلا گرفته شده است – کار با یک عکاس – گرفتن عکس نمایه خود – درک اهمیت نور – یافتن پسزمینه مناسب – کادربندی عکس – پیدا کردن لباس مناسب – انتخاب و آپلود نمایه تصویر — برش به ابعاد تصویر نمایه — تغییر اندازه و ذخیره تصویر با وضوح بالا — آپلود عکس شما — تغییر تنظیمات دید عکس — فصل 7 ایجاد یک عنوان جذاب — جلب توجه خواننده — افزودن ذوق به عنوان شما — اشباع عنوان خود با کلمات کلیدی — عنوان شغل خود را اضافه کنید — تخصص خود را اضافه کنید — یک سرگرمی فوق برنامه اضافه کنید — یک پایان خوش اضافه کنید — ایجاد یک عنوان بیانیه مزایا — اضافه کردن عنوان جدید و بهبود یافته خود به لینکدین — قسمت 3 جزئیات مسیر شغلی خود و ایجاد اول
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